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IIMSAM’S/DXN ONE MILLION KIDS ONE YEAR CAMPAIGN 2020-2021: FREE DISTRIBUTION OF SPIRULINA WORLDWIDE

As COVID-19 upends daily lives and communities, IIMSAM’s concern is to keep protecting children and others in COVID-19. “The One Million Child” IIMSAM/DXN Campaign distribution of free-Spirulina as a vital aide for life sustainability in underprivileged communities worldwide during the current Covid19 crisis. DXN and the Autonomous Intergovernmental Institution for the use of Micro-algae Spirulina Against Malnutrition (IIMSAM), an Observer IGO to the Economic and Social Council of the United Nations Headquarters in New York Strategic Partnership in support of the United Nations Decade of Action 2020-2030 Sustainable Development Goals. Worldwide Campaign to address childhood malnutrition around the globe. In the world, malnutrition among children is a significant concern in underdeveloped countries and developed countries.

H.E. Remigio Maradona IIMSAM Secretary-General

The ODOC campaign is one of its kind campaign where the distributor or consumer of DXN products is taking the responsibility of the fight against malnutrition by contributing one dollar for one child. The rising problem of malnutrition among children worldwide would be addressed by many volunteers from the 10 million registered distributors of DXN. Tapping into the nutritional powerhouse that Spirulina is, the ODOC campaign aims to improve children’s health status, helping them achieve their developmental milestones of growth. H.E. Remigio Maradona IIMSAM Secretary-General

IIMSAM’S Goodwill Ambassador (Malaysia.) Dr. Lim Siow Jin, and founder and chairman of DXN Global, the world’s 14th largest direct selling company in the health and wellness industry. The world today is facing many challenges, and one of them is malnutrition. According to the World Health Organization (WHO), roughly 7 million children under 5 die each year from preventable causes worldwide. Malnutrition is the underlying cause of 45% of these deaths, according to the WHO.  The Campaign is one of its kind campaign where the distributor or consumer of DXN products is taking responsibility for the fight against malnutrition by contributing one dollar for one child. The rising problem of malnutrition among children worldwide would be addressed by many volunteers from the 10 million registered distributors of DXN. 

Dr. Lim Siow Jin Founder & Chairman of DXB Global

“Speaking about the launch of this program, IIMSAM’S Goodwill Ambassador (Malaysia.) Dr. Lim, CEO & Chairman, DXN Global, said, “We will take up the responsibility to feed 1 million children with 3 gm Spirulina daily to out of malnutrition. It is our duty towards the society. Which has supported DXN well over the past 27 years, and this is payback time. DXN’s Spirulina farms produce one of Spirulina’s best varieties that can surely help in our mission to eradicate malnutrition DXN has planned to supply Spirulina in powder form. Still, maybe very soon, we might come up with more palatable means of delivering Spirulina’s power in other ways like energy chocolate bars, candies, etc..” Dr. Lim Siow Jin Founder & Chairman of DXB Global

DXN has a global presence, and hence it would be possible for DXN to coordinate such a massive campaign sponsored by internally by DXN  distributors in its totality. The Campaign aims to improve the nutritional knowledge and practices, including complimentary feeding of 3 gm spirulina for 90 days, education on hygiene practices, growth monitoring, and dietary diversity. Tapping into the nutritional powerhouse that Spirulina is, the ODOC campaign aims to improve children’s health status, helping them achieve their developmental milestones of growth. Speaking about the launch of this program, Dr. Lim, CEO & Chairman, DXN Global, said, “We will take up the responsibility to feed 1 million children with 3 gm Spirulina daily 90-day treatment on a case by case basis to out of malnutrition. It is our duty towards the society. Which has supported DXN well over the past 27 years, and this is payback time. DXN’s Spirulina farms produce one of Spirulina’s best varieties that can surely help in our mission to eradicate malnutrition.”

Speaking about the launch of this program, Dr. Lim, CEO & Chairman, DXN Global, said, “We will take up the responsibility to feed 1 million children with 3 gm Spirulina daily to out of malnutrition. It is our duty towards the society. Which has supported DXN well over the past 27 years, and this is payback time. DXN’s Spirulina farms produce one of Spirulina’s best varieties that can surely help in our mission to eradicate malnutrition.”

DXN has its operations around the world, with over 10 million registered distributors. DXN plans to implement the project by engaging the distributors as well as the management to liaise with government officials, NGOs, and corporates doing CSR projects concerned with child nutrition and health, NGO’s, etc. Currently, DXN has planned to supply Spirulina in powder form. DXN will develop more palatable means of delivering Spirulina’s power in other ways like energy chocolate bars, candies, etc. As of 2 October 2020, many organizations from under develop and other countries have requested Spirulina for free distribution and are now working on the logistics with their respective custom officials and other concerned parties on the ground for implementing the distribution. in selected prioritized regions where acute malnutrition is prevalent. Distribution primarily will be done by organizations and, in some cases, by governmental entities dealing already with Spirulina distribution.

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